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Lumifi

A brighter way to finance

Brand Identity

Lumifi is a values-first financial institution designed to deliver services that benefit people and planet. They empower customers to invest in environmentally responsible initiatives by providing thoughtful products and extraordinary service. Lumifi, formerly known as BrightOak Energy - a division of Oakstar Bank, is ambitiously creating a new way to bank with tomorrow in mind.
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brand strategy
& identity

Every brand needs a strong foundation. Lumifi was born from intentional conversation around target markets, mission, vision and values for the business. The name serves as a beacon of light, empowering customers through a friendly tone and a rich gradient color palette. With a specialization in solar lending, we had the privilege of creating a brand that radiates warmth and hope for the future. Leveraging a delicate balance between photography and illustration, Lumifi leads us into tomorrow feeling at ease and empowered.

brand strategy & identity

Every brand needs a strong foundation. Lumifi was born from intentional conversation around target markets, mission, vision and values for the business. The name serves as a beacon of light, empowering customers through a friendly tone and a rich gradient color palette. With a specialization in solar lending, we had the privilege of creating a brand that radiates warmth and hope for the future. Leveraging a delicate balance between photography and illustration, Lumifi leads us into tomorrow feeling at ease and empowered.

website design
& development

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website design
& development

communications plan

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integrated communications

Photo & video
creation

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Photo & video creation

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The Results

the proof is in the pudding

Thank You,

Lumifi

Environmental consciousness is something we don’t take lightly at Supper. It’s a privilege to work with a company that values this as intentionally as we do. A partnership can be a powerful force and we’re excited to invest our time and energy into a company that makes the world a better place. Thank you for trusting us with your vision, Lumifi team, we’re honored to be a part of your journey.

SINCERELY, SUPPER

Thank You,

Lumifi

Environmental consciousness is something we don’t take lightly at Supper. It’s a privilege to work with a company that values this as intentionally as we do. A partnership can be a powerful force and we’re excited to invest our time and energy into a company that makes the world a better place. Thank you for trusting us with your vision, Lumifi team, we’re honored to be a part of your journey.

SINCERELY, SUPPER

Behind The Scenes

EXPLORE MORE PROJECTS

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Customer Acquisition Campaign

Nouria

Delivery Campaign
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ready to dive in?

Whether you're ready to dive right into your next project or just want to dip a toe in, we're glad you're here! Invite us into the process and let's see what we can spin up together.